The buyer intelligence your ad platforms can't give you.
Verified purchase behavior from 2,200+ connected brands, combined in one Commerce Graph to show how people buy across product types and categories, not just within a single platform.
What powers our commerce graph
100M+
shoppers
2,200+
brands connected
$60B+
in transaction volume
600M+
Transactions
A wider view of how people actually buy.
Most platforms only see what happens within their own data. The Proxima Commerce Graph brings verified purchase behavior across 2,200+ connected brands into one view, revealing patterns no single platform or retailer can see on its own.
That creates a clearer picture of how buyers discover products, shop across categories, and ultimately purchase.
Based on real behavior
No surveys. No self-reported intent. The graph is built from verified transactions.
Broader than any one brand
See how shoppers move across products and categories, not just what happens inside your own business.
Built to reveal what works
The graph focuses on the deterministic signals that lead to conversion, not just clicks or engagement.
Why data changes everything.
A single brand can only see so much. The Commerce Graph gives every audience roughly 100x more observations to learn from, helping useful signals surface sooner and giving your team stronger starting points for where to spend.
With Proxima’s data you can see...
01
Who is most
likely to buy
02
What categories and offers resonate
03
Which messages drive response
04
How purchase behavior is changing
A more complete view of who’s buying.
Profiles combine signals from your best buyers' purchase histories to reveal patterns. The graph prioritizes privacy by abstracting any identifiers and brands. The matched buyers are then delivered as a custom audience to your ad account, ready to test in days and frequently refreshed.
Turn real purchase data into smarter targeting.
We’ll show you the buyers and purchase patterns shaping demand, then map out the audiences we’d recommend testing first.
